Palmer Candy


Palmer Candy has been making classic confections with an old-fashioned commitment to quality, flavor and customer satisfaction for five generations. With a needed update to their chocolate product line packaging, the redesign approach included celebrating the historic aspect of the company in conjunction with bringing in a more contemporary design theme. We updated two of their candy lines: The Candy Cart ( traditional classics), and the Chocolate line. New assets include a bright set of jewel tones, punchy copy, updated photography, and a sparkle of gold to grab attention from the shelves.

Creative Partners: Kristin Madding (Copy Writing) and Angie Kennedy (Photography)

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“Thank you for the excellent continued work on our chocolate packaging project!”
– Marty Palmer

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Candy Cart Package Front
Peanut Clusters Front
Bridge Mix Front
Chocolate Caramel Clusters Front
Sea Salt Caramels Front
Chocolate Stars Front
Chocolate Covered Peanuts Front
Chocolate Covered Raisins Front
Candy Cart Package Back
Peanut Clusters Back
Bridge Mix Back
Chocolate Caramel Clusters Front
Sea Salt Caramels Back
Chocolate Stars Back
Chocolate Covered Peanuts Back
Chocolate Covered Peanuts Back
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